For retail, a good crop is more than a high theoretical yield. It needs repeatable quality, suitable packaging, dependable shelf life and enough weekly demand.
Work backwards from the shelf
A supermarket programme starts with target packs and replenishment days. Harvest weight, grading, cooling and delivery can then be scheduled around the shelf requirement.
Living herbs, lettuce and baby leaf can benefit from a short route between farm and store. Controlled production also supports consistent appearance and a pesticide-free protocol.
Sell-through remains decisive
Growing capacity is not the same as saleable demand. New lines should begin with a measured allocation, monitor shrink and repeat purchase, and expand only when the shelf data supports it.